A week ago the first sighting of the NEW Titleist TS3 driver was spotted on Tour. Titleist is now officially starting to seed the field with the TS2 and TS3 drivers, making the U.S. Open their official tournament release, calling it the "product development and validation process". If the TS driver good enough for the Pro's, then its good enough for the rest of us. I'm positive that not all the Titleist Staff Ambassadors are going to put the TS driver in their bag right away for the tournament, but some will. Most Pro's on Tour want to play with a club for weeks or even months before they're comfortable with it, to build trust with the club to earn some money. The feel of the club can change, the sound changes, distances change, workability changes. There are things to work out first before you put your career on the line. BUT, we'll definitely see this driver on the range, and probably in a few bags anyway...
Read on and you'll find our best educated guess about the new Titleist TS2 and TS3 drivers as Titleist is keeping much of the exact information to themselves, preparing for the national release of both TS3 and TS2 drivers coming this FALL 2018.
Our Fittings at Spargo Golf will officially begin on September 7th (9/7/2018), and pre-orders start being accepted by Titleist that same day! Thru custom fitting, pre-ordered TS Drivers and Fairway Woods will be delivered to the customer starting September 21st (9/21/2018), which is a week early before the national release on stock retail floors on September 28th (9/28/2018).
Some have expected the next 2018 Titleist Driver to be named the "919", but unknown to many (except for us at Spargo's :P ) there already is a 919 driver and its been on the market for years already manufactured by Wishon Golf. Wishon Golf has the 919THI driver. WE DO NOT KNOW if this is the main reason for the rebranding of the driver, but we do think that its way to close of a name for the exact type of product, that Titleist just didn't want to push their luck. It would be a disaster if Titleist decided to continue with the 919 line, then get sued by Wishon Golf, thus having to change the drivers' name before a national product release... I'm sure they had lawyers look at it and say "let's just not attempt the 919 name, we'll call it TS...". This probably consisted of a mock-trial, behind closed doors at Titleist, and realized they couldn't win any case that might be pursued by Wishon Golf (if Wishon decided to, but they absolutely would...).
TS meaning "Tour Speed". Titleist is claiming they have released a design that has more ball speed than before, while also being "obsessed" over the TS2 and TS3 drivers' look, sound and feel. Both Titleist TS2 and TS3 drivers show hints in the design of still having the Active Recoil Channel behind the club-face, but more discreetly built into the club-head. No more exposed channel.
Issues came up having the deep channel cavity exposed in the 915 (see picture, right), which they learned to fill/close up with the 917... The issues with that Active Recoil Channel was the would get snagged or caught on the ground in a golfers back-swing, which was probably the only negative review those drivers had. Titleist listened, fixed the problem, and is no longer an issue.
There has been little hearsay about the price of the new Titleist TS2 and TS3 drivers, we are guessing that Titleist will push the limit at $549 retail (MSRP $649). Don't forget about the matching fairway woods, possible at $349 retail (MSRP $399). We really don't mind the price BECAUSE of the shaft options they give you. The shafts found in Titleist drivers, since the 913, have all been REAL AFTERMARKET SHAFTS, unlike other companies that use proprietary (made for) shafts in their driver. Just for example, the 917 driver could be considered a $700-$800 driver (you pay $399-$499) when considering their stock shaft is $285 over the counter. Always remember that when a company puts their name on the shaft graphics (like TaylorMade), its a proprietary shaft. These shafts have a much lower quality assurance rating. Seeing that same driver on the rack with a dozen others of the same shaft/head, each one will play completely different from the next one, to the next one, to the next one... You do not know what you are buying. It might say stiff-flex, it doesn't mean it will play like a stiff-flex.
So, is this a good thing? Or, is golf getting too expensive? First impression, YES, but after I think about it for 5 minutes, NO. Golfers should not be buying new equipment every year and any company that tells you their driver today that is better than the driver they released last month, is only trying to steal your money. For a good quality product, get fit, buy once... There is no magic here, just good quality equipment. Titleist, PING, Miuzno all do well in our shop becuase they keep their equipment on a 2 year cycle. That means that when they design and release a new club, they stand by it! The clubs hold their value much longer and higher than the other OEM's. The Titleist TS2 and TS3 drivers will not be worth $50 after you had spent $500+, two months later... Two year cycle on equipment is a sign that the company has your best interests in mind, along with your golf game.. So, when this driver hits the stores, I'm getting mine!
We are big fans of Titleist drivers and woods. With both 460cc and 440cc head sizes, loft option, shaft options, SureFit adaptor settings, weight options and weight settings, there is an answer for every golfer. It's simply knowing what combination of everything is right for you. We still have folks come into the shop and say "I thought I wasn't good enough to play Titleist". What?! Titleist may have aligned themselves with being a premium brand, but don't think its based on skill level.. As far as the Titleist woods, they are well designed, high performing and classy. No flashy paint job, it simply doesn't need it, never following a trend (like white driver heads) but always blazing their own trail. They know who they are and what they want to be. Quality. 'nuff said...
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